Market Research
Nimbus Works offers a wide range of services for your needs, including marketing research, industry research, due diligence, and project planning. Our research target areas are Japan, China, and North America. We help enumerate the “points of interest” in the target market such as:
How large is the market?
Who are the potential competitors?
How successful can the client’s products or services be in these markets?
This type of analysis allows the client to assess risk before launching products into a new market. The information also can be used as a guideline for effective market introductions. Detailed research on overseas cases can be also used as an aid to develop products/services in Japan.
Nimbus Works’ research approach includes focus groups for the target product/service as well as traditional research methods. For analysis and evaluation of competitors’ products, Nimbus Works will conduct a research on participants/engineers in the industry to which the product/service belongs.
Online multilingual surveys provide the ability to present questionnaires to wide rage of research targets. Once the research is completed, several additional services based on the result are also available at the client’s request. These services include recommendations for the best way to expand to the market (JV, Partnership, incorporation, and so on), as well as consulting on strategy, design, and planning.
